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Book review: HOOKED by Nir Eyal with Ryan Hoover
Jul24May 15, 2024Book review, Behavioral Economics, Design, Marketing, Psychology

Book review: HOOKED by Nir Eyal with Ryan Hoover

In Hooked Nir Eyal and Ryan Hoover explain the fundamentals of what it takes to create a product or service that people once they use it can’t put it down for long.

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