By using this or that brand we signal the world our beliefs, what we stand for, and who we want…
The Branded Mind: What neuroscience really tells us about the puzzle of the brain and the brand by Erik du Plessis
As a little kid growing up I never wondered why my favorite soft drink was Coca Cola (Coke). All I…
The Buying Brain: Secrets for selling to the subconscious mind by Dr. A. K. Pradeep
How much control do you have over your mind? A funny thing to ask isn’t it, but the issue is…
The TAO of Warren Buffett by Marry Buffett and David Clark
Genres: Business, Investing, Nonfiction, Finance, Quotations Rating: 3/5 Recommend to: Entrepreneurs, Investors, Business owners Number of pages: 192 pages Buy…