Imagine someone telling you an unbelievable story about what happened to justify his actions. Would you go along with this unbelievable story if it meant you got free stuff or not?
Book review: HOW TO TALK ABOUT DATA by Martin J. Eppler and Fabienne Bünzli
If you want to understand data concepts, know how to analyse data and interpret results then you should definetly pick up “How to talk about data” written by Martin J. Eppler and Fabienne Bünzli.
Book review: THE DATA STORYTELLING WORKBOOK by Anna Feigenbaum and Aria Alamalhodaei
In Data Storytelling Workbook you will get to read about basic concepts in visual and narrative storytelling backed up by real-world case studies.
Book review: SMALL DATA by Martin Lindstrom
In the book Small Data, you will get a glimpse “behind the curtain” of how a pioneer in consumer psychology Martin Lindstrom uncovers actionable insights about consumers that help brands grow.
Story about communication: Simple instructions gone wrong
Simple instructions for a simple task but the end result is not what was expected. Who is responsible for the outcome?
Book review: MAGNETIC STORIES by Gabrielle Dolan
If your brand is the stories people share about you then why not do something about it? In the book Magnetic Stories, Gabrielle Dolan shares how to find and share stories about your company.
Wisdom story: The greatest liar challenge
A shrewd businessman organizes a challenge where you have to tell him two lies, and if you make him say that at least one of them is a lie then you win, but if he ignores them you lose. What would you say?
Story about fear: The mysterious case of the PLOP
Why did everyone fear the PLOP? Where does it come from, what is it? Who will solve the mysterious case of the PLOP?
Book review: THE STORYTELLING CODE by Dana Norris
In “The Storytelling Code” Dana Norris shares with you her 10 simple rules on how to master the art of storytelling from crafting your narrative to public speaking skills.
Problem solving story: Who is obligated to pay the “mountain” tax
In the story, three villages argue about who is obligated to pay the “mountain” tax and why it is so. But no one wondered why and how the mountain moved in the first place.