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Mindset story: A King his adviser and two piglets
Sep25March 16, 2025Stories, Leadership stories, Legacy stories, Mindset stories, Perseverance stories, Wisdom stories

Mindset story: A King his adviser and two piglets

To master a craft takes a lot of discipline, knowledge and time on your part. Many people don’t have what it takes to master a craft. Do you?

Story about fear: Today is the day the giant comes
Sep17March 16, 2025Stories, Leadership stories, Mindset stories, Stories about fear

Story about fear: Today is the day the giant comes

What can you learn about fear from a little girl that is about to face the biggest and most baddest monster the kingdom has ever seen.

Mindset story: The greatest last place
Sep11March 16, 2025Stories, Leadership stories, Legacy stories, Mindset stories, Perseverance stories

Mindset story: The greatest last place

It’s not always about being the first or being the greatest. What counts is that you finish what you have started. That is how you get better and stronger.

Wisdom story: A story of two monks a woman and convictions
Sep04March 16, 2025Stories, Inspirational stories, Leadership stories, Mindset stories, Stories about communication, Wisdom stories

Wisdom story: A story of two monks a woman and convictions

A great story about doing what you believe in. People, like the two monks, have to live with their decisions. Make sure that you can live with yours. But never let your convictions hinder you.

Wisdom story: A wise elderly man and two travelers
Aug28December 2, 2024Stories, Mindset stories, Stories about communication, Wisdom stories

Wisdom story: A wise elderly man and two travelers

Why do you think the wise elderly man took the second traveler to the town and not the first one? Read the story to find out.

Book review: BRAINFLUENCE by ROGER DOOLEY
Aug06June 27, 2024Book review, Behavioral Economics, Marketing, Neuroscience, Psychology, Sales

Book review: BRAINFLUENCE by ROGER DOOLEY

Brainfluence by Roger Dooley is one of those books you wish you had picked up a long time ago. It’s packed with real-life examples of how companies try to get your attention and influence you.

Book Review: BRANDWASHED by Martin Lindstrom
Jul29June 28, 2024Behavioral Economics, Book review, Business, Marketing, Neuroscience, Psychology, Social Science

Book Review: BRANDWASHED by Martin Lindstrom

In Brandwashed Martin Lindstrom shares with you the latest tricks companies use to persuade you to buy their items or services instead of what you might actually want or need.

Book Review: MISSION by Michael Hayman & Nick Giles
Jun29June 28, 2024Book review, Business, Leadership

Book Review: MISSION by Michael Hayman & Nick Giles

In the book Mission How the Best in Business Break Through, Michael and Nick bring together their own entrepreneurial experiences with some of the most exciting businesses of today.

Book review: UNCONSCIOUS BRANDING Branding by Douglas Van Praet
Jun04September 2, 2024Behavioral Economics, Book review, Marketing, Neuroscience, Psychology

Book review: UNCONSCIOUS BRANDING Branding by Douglas Van Praet

If you want to understand how behavior change occurs then you should definitely pick up Unconscious Branding by Douglas Van Praet. In his book, he shares actionable steps to behavioral change backed up with real-world examples.

Book review: THE BRANDED MIND by Erik Du Plessis
May10September 2, 2024Book review, Marketing, Neuroscience, Psychology

Book review: THE BRANDED MIND by Erik Du Plessis

In the book The Branded Mind Erik du Plessis shares how companies try to influence you through as many of your senses as they can, such as smell, touch, sound, and more before you are even born.

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